Digital and New Media Law: AI, Platforms and Online Copyright
The digital environment has transformed how creative works are produced, distributed and monetised — and created a new category of legal questions that sit at the intersection of copyright, platform liability, data protection and contract law.
We advise content creators, digital platforms, software developers, app publishers, influencers and media companies on the legal issues arising from their digital activities, under Italian law, EU regulations (DSA, GDPR, AI Act) and international frameworks.
Our Expertise Includes
- AI and intellectual property — copyright status of AI-generated works; training data licensing; obligations of AI providers under the EU AI Act; contracts for AI-assisted creative projects
- Platform liability and the DSA — understanding the liability framework for hosting providers, online platforms and very large platforms under the EU Digital Services Act; takedown procedures and content moderation obligations
- Online copyright enforcement — AGCOM procedures for online infringement; platform reporting and content removal; domain-level enforcement; cross-border enforcement issues
- Software and app licensing — drafting and negotiating software licence agreements; end-user licence agreements (EULAs); SaaS terms; open source compliance
- Privacy policies and GDPR compliance — privacy policies for apps and websites; data processing agreements; user consent frameworks; GDPR compliance for creative and media companies
- Influencer and content creator contracts — brand collaboration and sponsorship agreements; content licensing for commercial use; social media rights and platform terms
- NFTs and digital art — legal framework for NFT creation and sale; smart contract terms; copyright in digital artworks; resale rights in the secondary market
- E-commerce and online platforms — terms and conditions for online marketplaces; seller agreements; consumer protection compliance for digital goods
AI and Copyright: The Italian and European Framework
The intersection of artificial intelligence and copyright is one of the most rapidly evolving areas of law. Italian and European courts are now addressing questions — such as whether AI-generated works can be protected by copyright, and what obligations AI developers have towards rights holders whose works were used as training data — that have no clear answers yet.
We monitor these developments closely and advise clients on how to structure their AI projects, contracts and rights frameworks in a way that is compliant with current law while anticipating likely regulatory changes.
Read: OpenAI Sora Shut Down: The Legal and Copyright Lessons from AI Video’s Biggest Flop
Book a Consultation
If you would like to discuss a copyright matter or project with us, book a call directly online. We respond within 24 hours on business days.
→ Claudia Roggero: claudiaroggero.youcanbook.me
→ Donato Di Pelino: donatodipelino.youcanbook.me
→ WhatsApp: +39 345.717.14.66